Studies show that people are not only using their smartphones and tablets to access the web more often, it is anticipated that by 2015, mobile internet usage will surpass desktop usage.
Already, more than half of local searches are performed on mobile devices and 86% of mobile internet users use their device while watching TV. This mobility is changing the way we conduct business, spend money, and interact with our friends and family.
Don’t wait to ask yourself these questions:
- Is my site being found online? Without search engine optimization, the answer is probably no. Even a basic SEO package can increase your chances of being found online.
- Is my site viewable on a mobile device? Maybe. Is it skewed and hard to navigate? Definitely. A scaled down mobile-friendly version of your website is no longer a nice-to-have, it’s a must-have.
- Can my customers perform a transaction on my website using their smartphone? Without a mobile app, they might as well be wearing mittens. The frustration they experience attempting to log in to your website designed for a 20” monitor on their smartphone screen will result in ill will. Make it easy for them to do business with you. Get a mobile app or at least a mobile version of your website.
Ready to get mobile? Let Electrum Marketing guide you through this game-changing opportunity.